Blackberry Z3 could be seen as manufacturers last ditch attempt to prop up its sales in touch screen smartphone segment. From now on it will prefer to produce QWERTY smartphones much like in its hay days. Blackberry Z3 is all set to hit the Indian smartphone market in next few weeks. The Jakarta version of Z3 went for sale on May 16th and received a great customer response. Blackberry may be looking to emulate Z3’s success in India as well. India, Indonesia and some other Asian markets still have die hard loyal Blackberry fans.
Blackberry Z3 is an affordable 5 inch touch screen phablet running the latest BB10 OS version 10.2.1. It has partnered with Taiwan’s Foxcon for producing Z3. There have been reports of Z3 even getting a launch in Malaysia as well.
In Indonesia Blackberry Z3 is available for IDR 2199000, which is equivalent of INR 11,100 at current exchange rates. Now if we apply all the local taxes and other charges Z3 would be priced over and above INR 11,000.
Another hint that points to Blackberry Z3’s launch in India is that the company’s website is now hosting Z3’s safety guide. Z3 might attract customers who might be upgrading from a smaller display to an affordable phablet. However shortage of apps as well as competitive pricing of Android smartphones coupled with better specifications makes the battle all the more difficult for Blackberry.
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Blackberry’s 5 inch full touch screen has a quarter HD or qHD display with a resolution of 960×540 pixels which translates to a pixel density of 220 ppi, which is decent enough given the budget constraints.
The Z3 is powered by a Qualcomm Snapdragon 400 SoC which has a dual-core processor along with 1.5GB of RAM. It has a 5 megapixel rear camera and a 1.1 megapixel front facing camera. Two of its main competitors include Nokia Lumia 630 and Motorola Moto G.
Blackberry Z3 Key Specifications:
- BlackBerry 10 OS
- 5-inch 540 x 960p qHD touchscreen
- Pixel Density: 220 pixel per inch
- 1.2GHz dual core Snapdragon SoC
- 5MP main camera, 1.1MP front lens
- 1.5GB of RAM, 8GB internal storage
- 32GB expandability via microSD card slot
- 2500mAh battery